I had the opportunity to attend the Advocacy/Intellectual Freedom preconference at the Minnesota Library Association Annual Conference in Duluth, Minnesota, on September 28th. This was a day-long event, presented by Jamie LaRue, Director of the ALA Office for Intellectual Freedom and Marci Merola, Director of the ALA Office for Library Advocacy. The presenters covered "why library advocacy," learned about telling the library story in a compelling way, discussed how to build a library network of advocates, and other elements of an advocacy plan. The last part of the day focused on Intellectual Freedom, core ALA documents that we can refer to, what policies every library should have, emerging issues in intellectual freedom, and resources available to us from the ALA Office for Intellectual Freedom.
“Because 5 out of 5 doctors agree reading aloud to children supports brain development.” If you have seen one of these "because" statements out there in the wild, then you're likely familiar with the Libraries Transform campaign. At the 2016 ALA Annual Conference, I heard a few updates about the Libraries Transform public awareness campaign that I wanted to share.
At the Minnesota Library Association Annual Conference in St. Paul (Oct 8-9), Eli Neiburger from Ann Arbor District Library presented “FLATLAND: A Romance of Many Dimensions.” He used the 1884 satirical book of the same title to tell a story about how libraries should seek to offer services in the 4th dimension: love. His message? To be successful, do things at the library that people love, not what they need or want, and they will support you when you need it.
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