WebJunction MN February Webinars

Library Surveys for Success Tuesday, Feb. 4, 1 p.m. Central, 60 min. Surveys are often the tool of choice when you want to determine how to meet the needs of your community or measure your library’s impact. But do you know how to use the tool effectively? Choosing the right survey style for the situation and knowing which question type will elicit the best responses are critical elements for gathering meaningful information. Learn how to conduct an effective survey that can be used to make, measure, and meet your library’s goals. The results may just surprise you. At the end of this one-hour webinar, participants will:

• Understand why and how to conduct a survey
• Describe the key elements of an effective library survey
• Discuss the pros and cons of different survey styles
• Identify  five main question types and when to use each of them

Presented by:  Colleen Eggett, Training Coordinator, Utah State Library The Iron is HOT: Libraries as Innovative & Creative Community Catalysts Tuesday, Feb. 11, 1 p.m., Central, 60 min. Renew your sense of hope for the longtime viability of public libraries. Presenter Mary Lou Carolan sees amazing and out-of-the-ordinary opportunities for libraries to serve as vibrant and active community centers. The library can be the creative catalyst to ignite community enthusiasm. Learn about the ‘Inside/Outside Approach’ and other engaging and fun marketing practices. Find out how to implement ‘placemaking’ for lighter, quicker, cheaper ways to attract more users. And catch the sense of urgency that libraries need to act now:  Hope, Opportunity, Time – strike while the iron is HOT! This webinar is hosted in collaboration with Geek the Library, a community awareness campaign. Presented by: Mary Lou Carolan, director, Wallkill Public Library, New York